Loungewear the new fashion trend...

In less than a year, Empiria has been steadily growing from a tiny side-hustle dream selling purses and handbags to now selling clothing and jewellery as well! I have been humbled by the gorgeous community of supporters – customers, influencers and followers from all over the world! You keep me sustained through your positive vibes and all-round good feels 😊. For this, I am truly grateful!

Moving into the Spring season here in Melbourne, Australia, has been exciting from various perspectives. Melburnians are hopefully nearing the end of iso lockdown soon – boy it’s been tough! This has been such a transformative time that we have even seen an emergence of a new trend in fashion, namely, loungewear aka ‘iso wear’. With its relaxed and adaptable style, Australians have embraced this casual chic like a moth to a flame! It suits our laidback lifestyles and our inherently carefree charisma.

From a total sell-out in 24 hours, our first loungewear item the Slumber to Streetwear Tie Dye Sets (available in pink and blue) were a sure sign that you guys were craving for comfy outfits that will take you from bedtime to school drop-offs, the supermarket and back to bed again! So, we responded by not only re-stocking, but also expanding our loungewear range to shorts sets, tops and comfy joggers. Your feedback has been consistently: “…these are the comfiest clothes ever!!”

If you have not yet had a chance to get your hands on our loungewear – or, if you want to add to your existing collection – we are running a special sale with 30% all of our loungewear items. Only while stocks last, so get clicking at www.empiria.com.au.

See you soon!